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Summary: British propaganda film of the contribution of some women to the war effort, contrasted with the extravagance of others, 1918.
Description: The film opens with Oxford Street in London and declares that "luxury shopping" is not helping the war effort. This is contrasted with the ways in which women do help: a mother looking after her two small children while her husband serves in the trenches, munitions workers, nurses at a hospital, drivers and mechanics of the WAAC in France, drivers of military ambulances, and women special constables in Britain. The film ends with the enquiry "CAN YOU HELP ?"
Production Details: Ministry of Information (Production sponsor)
Topical Film Company (Production company)
Personalities, Units and Organisations: British Army, Women's Army Auxiliary Corps (regiment/service)
Police Force (regiment/service)
Keywords: propaganda, British - practical (object name)
society, British - domestic (object name)
medical, British civilian - hospital (object name)
GB, England & London, WC <Oxford Street> (geography)
GB, England (geography)
Physical Characteristics: Colour format: B&W
Sound format: Silent
Soundtrack language: None
Title language: English
Subtitle language: English
Technical Details: Format: 35mm
Number of items/reels/tapes: 1
Footage: 474 ft; Running time: 8 mins
Notes: Technical: the film copies of this reel made in 1956 from the badly shrunken original are unusable as the picture rolls continuously. This fault has been largely rectified in the digital version made by Dragon Digital in 2016.
Remarks: a fine example of home propaganda showing many of the techniques used again in the Second World War