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Summary: A homily on the duty to save, in the guise of one of the "Albert" rhyming monologues, recited by Stanley Holloway.
Description: Stanley Holloway is seen reciting the opening and closing lines; for the bulk of the film, a cast of 4 (including SH as 'father') act out the story he is telling. Young Albert empties his money box and finds he has 15/4d; his dreams of mountains of ice cream are dashed by his father, who declares that the money is needed in the war effort: the 15/- will buy a Savings Certificate, while the odd 4d will go to "keep his morale up in t'pub." The idea fires Albert's imagination, and he sells a wide variety of treasured family possessions (including "the stick with the horse's head handle") to raise money for another certificate. His parents' wrath is averted; "it were all in a good cause... The story, of course, has a moral, that's pointing to you and me: Let's all be good young Alberts, and lend to defend the right to be Free."
Production Country: GB
Production Details: National Savings Committee (Production sponsor)
Ministry of Information (Production sponsor)
Merton Park Studios (Production company)
Purcell, H V (Production individual)
Williams, W H (Production individual)
Edgar, Marriott (Production individual)
Holloway, Stanley (Production cast)
Personalities, Units and Organisations: Holloway, Stanley (person)
Keywords: propaganda, British - practical (object name)
Physical Characteristics: Colour format: B&W
Sound format: Sound
Soundtrack language: English
Title language: English
Subtitle language: None
Technical Details: Format: 35mm
Number of items/reels/tapes: 1
Footage: 437 ft; Running time: 4 mins