Summary:Second World War British Ministry of Information newsreel trailer warning of the danger to bicycle tyres of broken glass milk bottles and reminding the public of the scarcity of rubber.
Description:The film opens with a shot of an empty glass milk bottle left out for collection on the front wall of a suburban house. A small cat walks along the wall and knocks the bottle over which smashes on the ground. With the commentary " Here is the milk bottle perched on the wall, here is the kitten and here is the fall. Here is the razor edge splinter of glass lying in wait for whatever may pass. Here is come the workers in hurrying ranks" (large group of cyclists ride past) "to build us our battleships, bombers and tanks. Off to the factory, shipyard and shop, but BIll is unlucky, he is brought to a stop" (cycled over the broken glass) "His tyre is gashed and can't be repaired, whilst rubber is short and can hardly be spared" (shot of Bill walking his bicycle along the road) "Long way to go and is bound to be late, battleships, bombers and tanks have to wait. They are urgently needed, but Bill is not here" (an unused lathe in a factory) "Isn't his fault, the lesson is clear, take care of your milk bottles, don't let them fall and don't put them out on the top of the wall" (women putting their empty milk bottles carefully on the ground by the front door step) "If you see broken glass where bicyclists ride, don't leave it, kick it to the side. Don't hinder the war effort keep the road clear for workers services all in top gear. You are saving our rubber in country and town and helping our fighting men - don't let them down" The film ends with a static shot of a large wall poster "RUBBER IS SCARCE TAKE CARE OF YOUR TYRES".